Executive Committee

The role of the Executive Committee is to drive the Group’s strategic development and ensure that there are clear objectives across the Group.


Jørgen Buhl Rasmussen President, CEO since 2007. Appointed to the Executive Board of Carlsberg A/S in 2006. Chairman, Deputy Chairman or member of the Supervisory Boards of Carlsberg Group companies. Member of the Supervisory Board of Toms Gruppen A/S. Prior to joining Carlsberg, Mr Rasmussen held senior managerial positions in Western and Central Eastern Europe, the Middle East and Africa in, amongst others, Gillette Group, Duracell, Mars and Unilever.	Jørn P. Jensen Deputy CEO since 2007; CFO since 2004. Appointed to the Executive Board of Carlsberg A/S in 2000. Chairman, Deputy Chairman or member of the Supervisory Boards of Carlsberg Group companies. Prior to joining Carlsberg, Mr Jensen held senior managerial positions in, amongst others, Nilfisk Advance A/S and Foss Electric A/S.

Isaac Sheps Eastern Europe Senior Vice President, Eastern Europe since 2011. Before joining Carlsberg Group’s Executive Committee Mr. Sheps was CEO of Carlsberg UK where he was successful in turning the UK business around at a time when the UK beer market was in decline. He held this position from 2008 to 2011. From 2005 to 2008 Mr. Sheps held the position as CEO of Carlsberg South East Europe.	Jørn Tolstrup Rohde Northern Europe Senior Vice President, Northern Europe since 2009. Mr Tolstrup Rohde joined Carlsberg in 2004 to initiate the ComEx project and was appointed CEO of Carlsberg Danmark the same year. From 2007 to 2009, Mr Tolstrup Rohde was President & CEO of 3C GROUPS A/S. Mr Tolstrup Rohde has also held senior managerial positions in, amongst others, ORKLA Group and Sara Lee.

Jesper Friis Western Europe Senior Vice President, Western Europe since 2009. Mr Friis has been with Carlsberg since 2005. Before joining Carlsberg’s Executive Committee, Mr Friis was CEO of Ringnes, Carlsberg’s Norwegian subsidiary, from 2007. Mr Friis has a broad career within fast moving consumer goods, having worked for Toms Nordic in Sweden, Bacardi-Martini and Leaf.	Roy Bagattini Asia Senior Vice President, Asia since 2009. Mr Bagattini joined Carlsberg from SABMiller where he was Regional Managing Director for Eastern Europe. Prior to that, Mr Bagattini held senior general managerial positions in South Africa and the USA as well as being Country Managing Director of SABMiller in India, China and Italy. Mr Bagattini is based in Hong Kong.

Peter Ernsting Group Supply Chain Senior Vice President, Group Supply Chain (production and logistics) since 2011. Prior to joining Carlsberg, Mr Ernsting worked with the Unilever Group most recently as Chairman of the Unilever Supply Chain Company AG. Before this, Mr Ernsting managed Unilever's supply chain organisation in Asia and Russia.	Khalil Younes Group Sales & Marketing and Innovation Senior Vice President, Group Sales, Marketing & Innovation since 2009. Prior to joining Carlsberg, Mr Younes worked 15 years for The Coca-Cola Company, most recently as President of Global Juice Marketing. Mr Younes was responsible for a number of successful brand developments and change processes around the world.

Roger Muys Group Human Resources Senior Vice President, Group Human Resources since 2010 Mr Muys joined Carlsberg from a position as Senior Vice President HR at Royal Philips NV Lighting Sector. Before that, he was SVP HR for Philips Consumer Electronics in Amsterdam. Prior to joining Philips, Mr Muys was with General Electric (GE), where he held a number of key HR positions.	Anne-Marie Skov Group Communications and CSR Senior Vice President, Group Communications and CSR since 2004. Responsible for Carlsberg’s corporate communication activities, including investor and media relations, and the CSR unit. Member of the Supervisory Board of WWF Denmark. The Tuborg Foundation, Erik Møller Architects and Nørrebro Teater. Prior to joining Carlsberg, Ms Skov worked with the Novo Group, most recently as Vice President and member of the Executive Management of Novozymes A/S.

Bengt Erlandsson Group Procurement Senior Vice President, Carlsberg Group Procurement since 2011 Mr. Erlandsson joined Carlsberg in 2007 after 28 years with IKEA in Sweden where he headed the company’s global purchasing organisation with 220 employees based in China, Canada, Germany and Sweden. In December 2011 Mr. Erlandsson was appointed Senior Vice President and became a member of the Executive Committee.