The Russian beer market is considered one of the largest and fastest-growing in the world. In 2008 total volume of the Russian beer market was 111 million hectolitres making it the third largest beer market in the world.
According to the Russian Brewers' Union there are now approximately 200 breweries in the country.
Around 80% of the beer market in Russia is held by four key international players: Baltika Breweries (Carlsberg Group), SUN InBev, Heineken and Efes.
Baltika Brewery was established in 1990, and in 1992 became part of a joint venture (named BBH) owned 50% by Carlsberg. Since 2008 it has been owned 100% by Carlsberg. Since its foundation, Baltika has expanded rapidly and today is the largest brewery in the Russian Federation and Eastern Europe.
KEY DATES:
1990: Baltika Brewery founded
1992: Baltika became part of a joint venture owned 50% by Carlsberg
2006: Merger with brewing companies Vena, Pikra and Yarpivo was completed
2008: Baltika Breweries is owned 88.86% by the Carlsberg Group
KEY FACTS:
Annual beer consumption per person: 78 litres
Carlsberg Ownership: 88.86%
Market share in 2008: 38.3%
Sites: 10 breweries in Russia and 1 in Azerbaijan
Total annual production capacity in Russia: 50 mln hectoliters
Malt houses: 3
Export: More than 50 countries
Employees: 11,500
MANAGEMENT:
| CEO Anton Artemiev |
CFO Ekaterina Azimina |
 |
 |
BRANDS:
National brands: Baltika, Nevskoye, Zatecky Gus, Arsenalnoye, Yarpivo, Bolshaya Kruzhka, Zhigulevskoye
Regional brands: Don, DV, Kupecheskoye, Samara, Sibirsky Bochonok, Uralsky Master, Volga, Chelyabinskoe
License brands: Carlsberg, Tuborg, Kronenbourg 1664, Asahi Super Dry, Eve
Imported brands: Corona Extra
Non-beer brands: Khlebny Krai (kvass), Flash (energy drink), Zummer (soft-drink), Party Mix, Indiana Juice, Golden Cap, Sinebrychoff Gin nad Morsberry (low-alcoholic cocktails)
CONTACTS:
Baltika Breweries
3, 6 Verkhny per.
St. Petersburg, 194292
Tel: +7 812 325-93-25
E-mail: post@baltika.ru
Website: www.baltika.ru
MEDIA CONTACTS:
Aleksey Kedrin
Corporate Affairs Director
E-mail: kedrin@spb.baltika.ru
Tel: +7 812 703 71 18
Mob: +7 963 303 01 50
and
Tatiana Antonchik
Corporate Affairs Deputy Director
E-mail: Antonchik@spb.baltika.ru
Tel: +7 812 329 40 73
Mob: +7 963 303 01 63
DID YOU KNOW THAT:
- Baltika is the number one beer brand in Europe in terms of sales
- The Russian beer market is the third largest in the world
Revised 2009