The professional system offers customers a number of benefits, like perfect taste every time, easy handling, non-returnable kegs, 21 days shelf-life from first pour, precise temperature control and very easy cleaning and maintenance.
A special home version of DraughtMaster™ gives consumers a whole new opportunity to enjoy fresh and cold draught beer at home, served directly from the tap.
Carlsberg is the only brewery in the world offering this new technology, replacing metal kegs with plastic (high barrier PET) kegs – a system protected worldwide by principal patents.
The major benefit is that the genuine taste of draught beer is preserved all the way from the brewery to the consumer - because the DraughtMaster™ keg is a completely sealed system. The beer keg (barrel) is filled with ready-to-drink beer in a new optimised process that ensures no oxygen enters the keg. Without oxygen, the decay process cannot begin and the beer stays fresh.
When the beer is poured, the keg is compressed from the outside leaving no room for surplus oxygen. This keeps the beer "brewery" fresh in a totally natural way for at least 21 days.