Carlsberg is one of the world’s largest brewery groups.
We have a beer for every occasion and for every palate and lifestyle. The Group’s broad portfolio of beer brands includes Carlsberg Pilsner, known as 'Probably the best beer in the world', and strong regional brands such as Tuborg, Baltika and Holsten. We also have a wide range of leading brands in our local markets.
We operate primarily in mature markets in Western Europe but are generating an ever-growing share of revenue in selected growth markets in Russia and neighbouring countries, other parts of Eastern Europe and Asia.
Ready for the future
Over the last five years, the Carlsberg Group has become increasingly market-oriented and efficient. Important results have already been achieved, but the strategic development process is continuing. We’ve launched a number of projects with a view to taking Carlsberg closer to our vision of being 'Probably the best beer company in the world'.
The driving force behind these projects is our aim of making the Group more dynamic and flexible, and ensuring a constant focus on our market and our customers in all of our processes.