The story of Tuborg starts in Hellerup, north of Copenhagen, where the Tuborg Brewery brewed Denmark’s first pilsner-type beer in 1880 and packaged it in bottles with a distinctive green label. It instantly became popular with the Danes and has since grown to become Denmark's best selling beer. 

Tuborg is truly a cosmopolitan brand and present in more than 70 countries around the world. It is the number one beer brand in Denmark and continues to grow globally, especially in Eastern Europe and in Asia.

Tuborg supports musical and cultural events in many countries and is the main sponsor of such events as the Roskilde Festival (DK), Green Fest (CS and more), Download Festival (UK), Grøn Koncert (DK) and many others. 

Tuborg is a bottom-fermented lager beer. It's brewed on lager malt, a slightly roasted, bright type of malt which results in the well-known mild, fresh taste and aroma of flowers and grain. The beer is medium rich and lively with a moderate bitterness in the aftertaste.

It's excellent with light meals such as salads and spicy Asian dishes. Enjoy at 5-8 oC.