The very first Carlsberg beers were brewed by Carlsberg's founder J.C. Jacobsen in 1847. In 1868, Carlsberg began exporting to Scotland. In 1869 samples were sent to Rangoon, Singapore, Calcutta and Hong Kong. Today, Carlsberg is a regular in bars all around the world.


In 1904, the Carlsberg logo was created in Art Nouveau-style and has been used nearly unmodified ever since. It was designed by Thorvald Bindesbøll, a key figure on the European scene and Denmark's most original designer to date.