Lao Brewery Company Ltd., a leading beverage company in Laos, has introduced alcohol-free alternatives to the market under the concept of “Free Feels Good”.
Our Swiss beer brand Feldschlösschen is committed to the renaturation, purification and protection of the lakes and rivers that play a vital role in Switzerland’s ecosystems and beautiful landscape.
It takes almost three times as much thermal power as electricity to produce our beer. But solutions for renewable heat are not yet widely available.
In 2022, Carlsberg Sweden highlighted a serious problem in Sweden: the risks of drinking at sea during the summer boating season.
Scientists at the Carlsberg Research Laboratory have developed new types of barley that cut carbon by reducing the amount of energy and synthetic inputs needed for the malting and brewing processes – achieving the desired flavour with less kilning, evaporation and filtration.
Over the last three years, we have been working with 30 farmers in Laos to trial more sustainable farming methods for growing rice as a raw material for our local brews.
Regular short journeys between breweries and nearby warehouses provide an excellent setting for electric vehicles because trucks can recharge as they wait.
Carlsberg Malaysia advocates the importance of responsible drinking by rolling-out a month-long #CelebrateResponsibly campaign at its sponsored music festivals throughout the country.
KOFF Christmas beer, produced at our carbon-neutral Sinebrychoff brewery, is the most popular Christmas beer in Finland. It contains a very special barley from regenerative practices.
In 2021, Carlsberg Group joined major consumer businesses and advertisers from around the world in signing up to the World Federation of Advertisers' Planet Pledge.
Together, we will deliver change in our own organisations and supply chains that contributes to the global Race to Zero campaign to reach net-zero carbon emissions by 2050.
The historical FIX Park located in the heart of Athens has been transformed into a green “oasis” with the support of the Greek Local Power Brand FIX Hellas.
In New York City, Brooklyn Brewery has been a proud partner of the Stonewall Inn since 2017, when the brewery was asked to create a beer to help raise awareness, generate funds and create real change for the LGBTQ+ community and the nonprofit The Stonewall Inn Gives Back Initiative (SIGBI).
Safe driving saves lives. GO, the alcohol-free brand from our Aldaris brewery, is bringing this message home to consumers in Latvia, which has one of the worst road accident records in Europe.
Our Carlsberg brand is partnering with WWF in the UK to restore this precious resource and raise climate awareness through a high-profile consumer campaign.
Sinebrychoff in Finland is the oldest brewery in the Nordic countries and our latest to achieve carbon neutrality. It is the first of the large Finnish breweries to accomplish this milestone and also the world’s first carbon-neutral bottler of Coca-Cola.
A partnership with glass bottle supplier, Encirc, could take us a step closer towards a ZERO Carbon Footprint, with a trial demonstrating the possibility to cut the carbon impact of glass bottles by up to 90%.
GreenKayak is an environmental NGO that engages volunteers in the fight against environmental pollution while kayaking. We have proudly sponsored fleets in three countries, starting in 2018.
We’re constantly trying to make everything about our beers better. Snap Pack is one of the results. It replaces shrink wrap and plastic rings on multipacks, cutting both our plastic usage and carbon emissions.
Our brands around the world are launching AFB variants of their popular beers to meet rising demand. In 2021, our AFB sales volume surged by a further 17%. Since 2015, our AFB sales have increased with 114% with all of our international premium beers and a third of all our brands now offering an alcohol-free option.
In 2021, we introduced a fleet of 20 electric delivery trucks in Switzerland – the largest in the country. Renault report that this is their first contract on this scale in Europe, demonstrating that electric trucks are a commercial and operational reality. It was the result of investigations into alternatives to diesel for our fleets of trucks, to cut the carbon emissions of delivering our beer.
In 2021, the Huda brand launched five additional projects focused on securing and stabilising community water sources. Together with the projects run over the previous two years, these will provide around 27,000 people with access to clean water.
Reducing our beer-in-hand carbon footprint means innovating across our packaging portfolio. And innovations are best achieved in partnership with other experts. The paper bottle company, Paboco, is helping us achieve breakthroughs in our Fibre Bottle project, developing the world’s first 100% bio-based beer bottle made from sustainably sourced wood fibres.
Our team in Malaysia is supporting government efforts to change consumer mindsets and behaviour, discouraging drink driving.
At our Fredericia brewery, Denmark, we are constructing a state-of-the-art water-recycling plant to reuse 90% of process wastewater – a result of a public-private partnership with DRIP. It will provide learnings for our breweries around the world.
Scientists at the Carlsberg Research Laboratory in Copenhagen have been exploring the boundaries of crop science and perfecting the art of brewing since 1876. Today, they are turning their attention to sustainable agriculture to reduce climate risks in our supply chain.
People are increasingly looking for great-tasting alcohol-free brews (AFB) as a positive choice. In 2019, we saw a 7% volume growth of our AFBs, with our brands now available in 69 markets. We couldn’t have achieved this without our partners.
During Covid-19, our teams around the world found ways to thank healthcare workers, support hospitality and their local communities, including Super Bock Group – a Carlsberg joint venture in Portugal.
We have had approved science-based targets aligned with the 1.5°C target within the Paris Agreement since 2017, and recently committed to achieve net zero in our value chain by 2040.
With 87% of our value chain carbon footprint outside our operations and direct control, partnering is key to reducing our beer-in-hand emissions.
On 1 February 2022, a national deposit return scheme was launched in Latvia for the first time. By the end of the year, 8,650 tonnes of packaging – around 228 million items – had been returned for reuse or recycling.
We use plastic (polyethylene) shrink wrap in our breweries as secondary packaging to secure products to pallets for transport. We are partnering with our European supplier, Reborn Normandie, to make this shrink wrap circular.
The barley used to make our Kronenbourg 1664 Blonde beer is changing.
Our Sinebrychoff Karhu brand in Finland ran a high-profile advertising campaign this year to support consumers’ choice to act responsibly and enjoy alcohol-free brews.
In Poland, we have teamed up with experts and celebrities to run the public education campaign “Trzeźwo Myślę” – “I Think Soberly” – for the past six years.
We have signed a ten-year contract to power our Fredericia brewery in Denmark with electricity from a new solar farm, expected to be operational from 2024.
Road safety remains one of our biggest risks. Driving 25,000 miles a year on business is the third most dangerous work-related activity that anyone can be involved in.
In Vietnam, our Huda brand launched a social media campaign to share water-saving tips and raise awareness of the importance of water security in rural Vietnam.
The majority of our production waste is made up of spent grains and waste yeast – totalling around 1.3 million tonnes a year from our breweries around the world.
Improving water efficiency does not always have to involve capital expenditure. At our Liangping brewery in China, changes in working practices have delivered excellent water savings at virtually no cost.