Carlsberg Ukraine is part of Carlsberg Group, one of the global leading brewing companies with a large portfolio of beer brands and other beverages. Carlsberg brand is among the world’s most known beer brands, while Baltika and Tuborg are among the most famous brands in Europe. Since its foundation in 1847, Carlsberg Group has been steadily operating and positively contributing to the development of the society in all its markets. More than 40 000 people work for Carlsberg Group, and its products are sold in more than 150 markets. Carlsberg Group is one of the largest Danish investors in Ukraine.
Carlsberg Ukraine employs over 1350 people directly and owns breweries in Zaporizhzhia, Kyiv and Lviv, with Lviv Brewery being the oldest industrial brewery of the country. The portfolio of Carlsberg Ukraine includes the following beer, alcoholic and soft drink brands: Lvivske, Robert Doms, Baltika, Carlsberg, Tuborg, Kronenbourg 1664, Arsenal, Zhigulivske bottled in Zaporizhzhia, Kvas Taras, Somersby, Guinness, Seth&Riley's Garage, Warsteiner, Grimbergen and others.
According to the results of 2019, the market share of Carlsberg Ukraine is 30.92% * in physical terms according to Nielsen **. Cider Somersby and Kvass Taras continue to be leaders in their product categories, and the Baltika 0 brand has for the first time taken a leading position in the non-alcoholic beer segment in Ukraine.
* Calculations of PJSC “Carlsberg Ukraine” are based on the data contained in the Nielsen retail audit reports in the beer category for the cumulative period January 2019 - December 2019, for the beer market in urban and rural parts of Ukraine (without the occupied territories of the Autonomous Republic of Crimea, Sevastopol, parts of the Luhansk and Donetsk regions), valid on 01/25/2019. (© 2019, ACNielsen Ukraine LLC).
** Nielsen Holdings N.V. (NYSE: NLSN) is a leading global provider of analytical data on consumer behavior and buying habits. For more information, please visit www.nielsen.com.
№1 with Somersby
№1 with Baltika 0
№1 with “Kvas Taras”